Privacy Policy
Last updated: 11 January 2026
Introduction
FF Walkthrough ("we", "our", or "us") operates ffwalkthrough.com (the "Site"). This page informs you of our policies regarding the collection, use, and disclosure of personal information when you use our Site.
We are committed to protecting your privacy and complying with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
Automatically Collected Information
When you visit our Site, we automatically collect certain information, including:
- Device information (browser type, operating system)
- IP address (anonymised where possible)
- Pages visited and time spent on pages
- Referring website or source
- General geographic location (country/city level)
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to analyse trends, administer the Site, and gather demographic information. These include:
- Essential cookies - Required for basic site functionality
- Analytics cookies - Help us understand how visitors use our Site
- Advertising cookies - Used to deliver relevant advertisements
You can control the use of cookies at the browser level. Most browsers allow you to refuse cookies or delete existing cookies. Note that disabling cookies may affect site functionality.
How We Use Your Information
We use the collected information for the following purposes:
- To provide and maintain our Site
- To analyse usage patterns and improve our content
- To detect and prevent technical issues
- To display relevant advertisements
Third-Party Services
Google Analytics (GA4)
We use Google Analytics 4 to understand how visitors interact with our Site. Google Analytics uses cookies to collect anonymous information about your visits. This data helps us improve our content and user experience. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
Google AdSense
We use Google AdSense to display advertisements on our Site. Google AdSense may use cookies and web beacons to serve ads based on your prior visits to our Site or other websites. Google AdSense operates in compliance with the IAB Europe Transparency and Consent Framework (TCF). You can opt out of personalised advertising by visiting Google's Ads Settings.
Cloudflare
Our Site uses Cloudflare for security and performance. Cloudflare may collect certain technical information as part of providing these services. For more information, see Cloudflare's Privacy Policy.
Your Rights
Under UK GDPR and other applicable laws, you have the following rights:
- Right of access - You can request copies of your personal data
- Right to rectification - You can request correction of inaccurate data
- Right to erasure - You can request deletion of your data in certain circumstances
- Right to restrict processing - You can request limitation of data processing
- Right to data portability - You can request transfer of your data
- Right to object - You can object to processing of your data
To exercise any of these rights, please contact us at hello@ffwalkthrough.com.
Data Retention
We retain analytics data for up to 14 months. After this period, data is automatically deleted or anonymised.
International Transfers
Your information may be transferred to and processed in countries outside the UK. When this occurs, we ensure appropriate safeguards are in place to protect your data, including the use of Standard Contractual Clauses approved by the UK Information Commissioner's Office.
Children's Privacy
Our Site is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.
Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
Email: hello@ffwalkthrough.com